Kingfisher Plc is the parent company of some of the worlds biggest home improvement retailers. Our brief was to develop a solution which showed the scale of the business and breadth of opportunities available, as well as bring the culture to life for an external audience.
Our solution was the Kingfisher "Our World' portal. An immersive 3D World which allowed users to explore the business in a more playful way.
Client : Kingfisher (Pitch)
Agency : AIA Worldwide
Role : Creative Direction / UI Design
When users arrived at the portal, they were given the choice to explore the many opportunities available to them at Kingfisher. Whether in head office, or one of their well known retailers.
Interactive hotspots allowed users to interact with the environment and people.
Hidden Easter eggs encouraged exploration. From overheard at the water cooler.
To who’s
who in the business
And for a highly engaged audience, there was even an opportunity to meet the resident office robot F15H3R.